Our cause ·

OUR CAUSE: PROTECT OUR WINTERS

OUR CAUSE: PROTECT OUR WINTERS
For all of November and December we will be donating 10% of our profits to Protect our Winters, a nonprofit organization that all began because an outdoor sports enthusiast realized climate change was impacting his beloved playground. 
& he is right, climate change IS impacting our playground. It is up to us (humans) to figure out how to change that, and POW has that pretty dialed in. 
Introducing the Theory of Change:
"In the future we envision, the world embraces renewable energy,

electric transport, breakthrough technologies and market policies to
achieve carbon neutrality by the end of the century. We drive to crags,
trailheads, and renewably powered ski areas in zero-emission vehicles;
individuals and industries pay a fair price for their carbon footprint;
and elected officials from all parties at all levels of government make
addressing climate their top policy priority." (POW)

SOLVING THE CLIMATE CRISIS IS POSSIBLE

Based on estimates in the 2018 Intergovernmental Panel on Climate Change (IPCC) report, we have just a little over a decade to drastically curb our emissions to avoid the worst impacts of the climate crisis. Staying at or below 1.5˚C means we have to slash our greenhouse gas emissions 45 percent below 2010 levels by 2030 and reach net zero emissions by 2050.

POW believes it will take these three things to solve the climate crisis: 

  1. Technological & Financial Solutions: We must incentivize a clean energy future (think big-scale renewables and storage, tax credits and carbon pricing).
  2. Political Will: With the right people in public office, we can work with them to make climate a top policy priority.
  3. Cultural Shift: Our nation’s attitude about climate change needs to shift, so that not acting on climate is no longer an option.

So... we are very on board. & we think you should be too. Get shoppin :)

 

 

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